Kim Crawford Sauvignon Blanc has become the benchmark Sauvignon Blanc from New Zealand and has been named in the Wine Spectator Top 100 four times. It was my baptism of fire.. But should things go badly, it smears the brand.. I was making wines to a certain style., Kim was overseas when the scandal broke, and Erica remembers trying to manage the fallout on her own, while coping with two small children, Pia, now 17, and Rory, and the terminal illness of her father in South Africa. Shop $ 9.99 $ 19.98 / 750ml. Only two years after launching, Kim Crawford wine began exporting to the United States. In fact, Kim Crawford was one of the first New Zealand producers to make an unoaked style of Chardonnay. sales tax. While the vast majority of the fruit is sourced from Marlborough, a maritime-influenced region in South Island, Kim Crawford also sources fruit from other sites around the country including Gisborne, Hawke's Bay, Canterbury and Central Otago. This blog is for everybody that wants to know more about celebrities. Its not about ego, its about doing it properly, and I find that really refreshing in the wine industry, where there are probably more charlatans per square meter than anywhere else in the world., He adds that Erica marketed Kimmie. COLOR: Medium straw color AROMA: Lifted aromas of citrus and stone fruit with notes of tropical fruit and pineapple. There is a U.S. Representative named Andrew S. Clyde. We think this gives a lovely expression of pinot noir with a bit of structure and longevity. Expanding the estate is all about the kids. Joan Crawford's great granddaughter? Natalie MacLean offers North America's most popular online wine and food pairing classes. He joined the brand in 2005, working intimately with the organizer, Kim Crawford. This chardonnay wine offers a creamy texture and hints of butterscotch, lemon meringue pie, ripe stone fruit, and citrus. APPELLATION: New Zealand Dont expect abig, ripe Russian River Valley pinot. The brand currently creates seven unique assortments in two of New Zealands most famous wine districts: Hawkes Bay, most popular for its Chardonnay, and Marlborough, adored for its Sauvignon Blanc. We farm like the Old World. Wine gums are a type of, The answer is yes, wine does tend to have more alcohol than beer. Never, No, wine gums do not contain any actual wine. It is truly a cool climate. . Its no secret that Kim Crawford Sauvignon Blanc is one of New Zealands most successful wines. Did Joan Crawford audition for Gone with the Wind? Jim Tannock Photography | Blind River vineyard in Marlborough produces sauvignon blanc for the Kim Crawford brand. J.S.W. The brand's founder and namesake left the company in 2007 after its acquisition by Constellation, exiting with a cool $50 million. And that training in science, she believes, came in handy when she was marketing what would become the first Kiwi brand. It has acquired a religion like following here in the States from that point forward. 30: https://youtu.be/ien8748Xk5k. They see a larger organics business developing from the farm, including sales of grass-fed beef from their herd of Angus cattle. Veterans of the grape: We now have infrastructure. I anticipated that the taste should be sweet, given the fragrance. The only thing we could do was to go underground and say, We will show you. We were fighting the industry establishment, the old blazers. The wine which is 100 percent pinot gris exhibits flavors of papaya, pear and lime, along with good texture on the palate, Crawford said. Kim and Erica took a novel path, but it enabled them to fund their dream, and thats to have all the elements, the personality of the brand and control over the way the raw product, the grapes, are grown. Loveblock Farm, the winerys anchor vineyard, is located in the hills of Awatere Valley in Marlborough, New Zealand. please see, Constellation Sells Budget Wine Brands to Gallo. Benchmark New Zealand Sauvignon Blanc from the Marlborough region. Beckstoffer To Kalon and the Mystery Bottle. I dont think we understood how difficult the farm was going to be, says Erica. The Wine Industry Advisor is an Online Industry Publication featuring news, articles, and editorial content relevant to the wine industry. It was expected that the taste would be sweet, but it was not. Within days, however, she has deleted the message. This ideal pairing of elements makes Kim Crawford more than just the perfect wine to compliment foods and occasionsit makes it the perfect wine to compliment one of the most stunning regions the world has ever known. Add to Cart. It was a time when the industry was very, very loose, Kim says now. 4.8 out of 5 stars. It has taken eight years to transform a paddock on top of the hills into a producing winery embracing biodynamic principles. Kim Crawford is one of New Zealand's most internationally recognized wine producers. And the Crawfords did not tinker with the wine for the U.S. market. It has a medium weight with aromas of ripe tropical fruit, including pineapple and ripe melon. Kim Crawford Chardonnay contains grapes grown in selected . We support the fight against underage drinking and drunk driving. Since its launch in 1996, the label has gained critical acclaim around the globe. There are predictions that New Zealand will not be able to satisfy forecast global demand for Sauvignon Blanc in 2022, due to an exceptionally small harvest this year. Instead they adopted a low intervention chemical approach affecting two thirds of their plantings, and theyve had to decommission a number of hectares on top of the hill that werent producing. You must be of legal drinking age to enter this site. Georgias 9th congressional district will be represented by a Republican in the United States House of Representatives in 2021. And this wine delivers all those qualities, and more, like a good price. The Kim Crawford Sauvignon Blanc wine, in my opinion, is a nice drop. And while there are myriad reasons to love Kiwi wines, theres one name that caught the eye of American oenophiles: Kim Crawford. They executed it perfectly. Its biggest overseas market is the U.S., which has developed a particular liking for the crisp, clean taste of Marlborough sauvignons. Were looking forward to a bumper harvest in 2022!, Raise a glass to International Sauvignon Blanc Day. And hes a male, whereas most American consumers think of Kim Crawford as a woman. Before, we bought grapes from someone else, and we made the wines at someone elses winery. This is the only commercial Ive seen for this line of wine. Pinot gris is a really delicate grape, Crawford said. In combination with New Zealands long and dry autumn season, our grapes ripen slowly, which allows them to build flavor intensity as well as develop a sophisticated acidity. Based in Marlborough, the company makes a large range of wines sourced from multiple regions around New Zealand. With more than 90 hectares of their land holdings planted, the Crawfords now number among the top 10% of the countrys largest vineyard owners. Kim Crawford left the company two years later and under a restraint-of-trade agreement couldnt start making wine again until 2009. While Erica Crawford says they always intended to build up, then sell the Crawford brand and neither regrets the deal it happened much sooner than they planned, and hindsight is a wonderful thing.. Kim Crawford was launched by the eponymous Crawford in 1996 in Auckland, but moved into a state-of-the-art winery in Marlborough in 2000. Think youre savvy about the Savvy B brand American wine lovers cant get enough of? How much does it cost to get married at the courthouse in Kentucky? The TV commercials portray real-life moments shared among friends where choosing Kim Crawford makes an impression and gives them confidence in their wine choice to take on any occasion. Please reload the page and try again. Keith Stewart agrees. Fortunately, the quality of the vintage was exceptional and the longer-term outlook for supply is positive. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); This site uses Akismet to reduce spam. While Kim created the wine, Erica managed the business. Today, Kim Crawford the wine is owned by Constellation Brands. What makes the Loveblock pinot gris special? Can you Mix Red and White Wine? So why did the Crawfords sell their company to Vincor in 2003? Their 23-year-old son, Rory, is an aspiring winemaker who, they insisted, must ply his trade outside the family business until he is 30; daughter Pia, 22, recently graduated from university with a science degree. Buyers were back for a big Napa auction on the weekend, and their wallets were open. Its a high-value product, says Kim, 57, with an almost instantaneous return.. With the slogan, Make it Amazing, Kim Crawford keeps its messaging light and fun, and encourages its consumers to do the same. He describes Crawford as a very good technical winemaker. And those zingy flavors jumped out.. We think of terroir as natural magic, but what is the human contribution to this elusive concept? The following year, Vincor was acquired by Constellation Brands, the current owner of the Kim Crawford label. 20 Best Classy Wine Quotes For Your Next Toast! While this may simply be due to the brands name being easier for Americans to pronounce than most other Kiwi brands Maori names, Crawford attributes the brands success with his decision not to sweeten the wines then a common practice among New Zealand wine brands attempting to accommodate Americans saccharine palates. November 2, 2020 Kim Crawford Illuminate Sauvignon Blanc and Ros. Who was the only black actor on The Andy Griffith Show? A lot has changed in the 24 years since Kim Crawford was founded. We couldnt get bank funding, so we had to bring capital in through five or six equity partners or through selling the brand. This is not for money. Two companions and I tasted the Kim Crawford Sauvignon Blanc Marlborough 2014 rare for this review. Betterment and lower-alcohol is so popular now, people generally are becoming more conscious of their health and alcohol consumption so we wanted to create something for people who love Kim Crawford but have a different occasion and consumption in mind, which is how the Illuminate Sauvignon Blanc was born. The grapes that we select are grown in vineyards scattered among the stunning vistas and coastlines of New Zealand. Another surprise: While the brand is largely marketed to an urban audience, Crawford calls himself a country boy.. Kim Crawford Winery was launched in 1996 in Auckland, New Zealand. While the Crawfords have since sold the Kim Crawford brand, the couple has begun producing wine under a new name: Loveblock. New Zealand wine is having a moment just ask the VinePair team. Although with simple labeling, you might be familiar with the brand as they have many TV commercials constantly running in the US. Mix Kim Crawford Pinot Noir with hot chocolate, or make a Paloma using Sauvignon Blanc at your next happy hour or dinner party. 2022 Kim Crawford Wines. The label later produced a ros called Pansy! By clicking "submit", I accept Kim Crawfords. This is just asking you to come into its loving arms., Your California Privacy Rights/Privacy Policy. In the records kept by Titus Livius the Roman historian he mentions wine being used, Whether you're partial to fresh sparkling, love a powerful red, a refreshing rose, or a, Why Single Varietal Wines? The Kim Crawford brand has grown dramatically during the last 25 years with annual sales volume of $26.7 million and is now the largest New Zealand wine brand by volume in both the US and Canada. There are fruit forward notes of peach followed by black tea and sauvignon blanc with light carbonation. The U.S. saw its most memorable containers of Kim Crawford Wines in 1998, two years after the organizations establishment. Weve seen a great response so far which is fantastic, we have some loyal customers who know the brand and want an alternative for different occasions. Kim Crawford and his wife are the owners of Loveblock, a boutique winery in the Awatere. Such a large growing area gives Kim Crawford the distinct advantage of a wide range of local climates and soil types to promote distinctive regional flavors and characteristics. The label posted $229 million in retail sales in the U.S. last year, making it the top-?selling New Zealand wine brand there, according to U.S. market-research firm Impact Databank, and the top-selling sau?vignon blanc. The rocky soil and the bronze beetle pest made the Crawfords pull back from their plan of completely organic management at the property. Dont sweat it. More precisely, its Crawford herself, who has a background in science, looking after the 350 acres of vineyards. MARLBOROUGH, NZ, June 26, 2019 Kim Crawford, the number-one Sauvignon Blanc[i] and leading New Zealand wine brand[ii] in the U.S., announces the launch of its new national marketing campaign. Also, check other great Sauvignon Blanc from New Zealand. We knew exactly where we were going, says Erica. The brand keeps it basic in the naming division, marking wines after their assortments: Kim Crawford Chardonnay, Kim Crawford Sauvignon Blanc, etc. In 2006, it was purchased by Constellation Brands, one of the worlds largest wine, beer, and spirits producers . They want to know where its grown, how its grown, what has gone into it. Building a vineyard from scratch is expensive and time-consuming, farming is all about managing risk, and organics are not generally known as a moneymaker. Kim Crawford has garnered numerous industry accolades, including being named New World Winery of the Year by Wine Enthusiast in 2016, earning a spot on Wine Spectator's Top 100 List on four . The vineyards of Kim Crawford are located in outstanding, predominantly coastal sites. This is 'The Faces Behind Your Wine.' #TFBYW. Kim Crawford Chardonnay White Wine is an approachable and full-bodied white wine that shows great length and persistence. Made from New Zealand grapes, these wines are lighter in style at 7% ABV, and 70 calories per glass. We couldnt afford to buy a developed vineyard, says Erica, with Kim, adding, It wasnt realistic. Were quite restrained but hopefully a bit more complex.. Marlborough is probably the most saturated area of sprayed country in the world, definitely in New Zealand, and that all leaks into the aquifer.. Kim Crawford is the number-one Sauvignon Blanc and New Zealand Wine brand in the United States (IRI, 2019). What is the meaning of the more the better? Its one of the most accessible Sauvignon Blanc wines out there, one you can find in most, if not all, local wine stores. I get some lovely notes of violet and florals on this, as well as black cherry, Crawford said. Who is Kim Crawford wine named after? Yield is king in the wine business, both in terms of growing the grapes and the volume of wine produced, and so any yield loss because of an organic strategy is really challenging, notes Jordan. [ii] Nielsen CGA, L52 weeks ending10/7/2018 It comes at you, right? "She understands the game and gets on with it. With incredible speed, Kim Crawford wines began winning awards and gained a devoted, even fanatical, following. Go to shop . Committed to innovation, Kim Crawford was the first wine label to move to screwcap closures in New Zealand, a practice that is an industry standard today. The region, situated at 41 latitude south on the north end of the South Island, is one of New Zealands sunniest and driest regions. The company is based in Marlborough, New Zealand, and produces wines from grapes grown in that region. More Vintages: 2017 2015 2014 2013 2020 . 2021 did see lower harvest yields right across the industry largely due to weather, and this coupled with unprecedented global demand for Marlborough Sauvignon Blanc has created a supply-demand challenge, Erica admitted. Get the latest in beer, wine, and cocktail culture sent straight to your inbox. [iii] Nielsen Ad Intel, Total Media SOV Q1-Q4 2017 / Q1-Q4 2018. To join the conversation, comment on our social media channels. With fewer vineyards hitting the market and a dwindling supply of land suitable for development, vineyard values in Marlborough have risen sharply over the past year, fetching between $88,000 and $220,000 per planted hectare depending on location, according to Tim Gifford at Colliers International. And, though the Open was closed to spectators in 2020, fans were encouraged to watch from home and make froz with Kim Crawford ros. 1-Selling Sauvignon Blanc in U.S. Becomes the Official Wine of the US Open Tennis Championships in New, Multi-Year Agreement. Sauvignon blanc, unlike other varietals that need to be aged in barrels, can be sold within a year of production. Its boisterous and its big and its robust on the nose. and consent to Kim Crawfords use of my personal information for marketing and analytics purposes, including receiving marketing and promotional communications. Kim Crawford is the number-one Sauvignon Blanc and New Zealand Wine brand in the United States (IRI, 2019). The company's flagship wine is its Sauvignon Blanc . Since then, it has gained a cult-like following here in the States. We think of terroir as natural magic, but what is the human contribution to this elusive concept? That was the simple business plan for Kim Crawford Wines. The Crawfords are now almost a decade into their second act, running Loveblock Wines, their organics-driven estate amid the windswept hills of Marlborough in the northeastern tip of the South Island. Kim Crawford Lemon Iced Tea Wine Spritz 4pk-355ml Be the first to review. Property values in Marlborough have surged in recent years, with wine companies and investors hustling to nail down grape supplies to meet demand. Warm, north-facing hillsides, river valleys and terraces, and coastal areas provide a range of low vigor vineyard sites suitable for a diversity of varieties. She became interested in organics after a car accident in her early 30s led her to take stock of her health. Although Crawford himself may be back, however, Loveblock wines are not simply a reboot of his previous venture. Jennifer Wells I'm a senior. Loveblock is now a prominent name across markets in Australia, Canada, the UK and Japan. The way I explain it is that weve developed from our teenage years and were now middle-aged, so were so much more. Ask a Beer Pro: What Makes Hazy IPAs Hazy? Kim Crawford is part of a stable of New Zealand labels that Constellation--the largest exporter of New Zealand wines--owns and exports to 75 countries. Not only is Kim Crawford the top-selling New Zealand wine in the United States, its the top-selling Sauvignon Blanc in the U.S. Within these regions the climates vary and allow us to select from an assortment of grapes producing the diverse and flavorful wines were known for throughout the world. Our Privacy Notice and Terms & Conditions have changed. What Are Wine Gums? Who is US Representative for Gainesville Georgia? Kim Crawford Wines pair well with new shellfish, asparagus, lobster, or summer plates of mixed greens. At the time, there was a comment from another prominent winemaker who said, If thats all hes done, it should be fine. There were a lot worse things going on than what we were doing. Make It Amazing celebrates the confidence Kim Crawford gives consumers by over delivering on quality, taste and value; and brings consumers strong brand loyalty to life. What is the significance of Jacobs well in John 4? But Kim Crawford the man is forging new ground as winemaker for Loveblock Vintners, which he started with his wife, Erica. And, for those who want to take their wine on the go (or just want an even easier lift from the fridge), the brand also offers its Sauvignon Blanc in cans an ideal package for picnics and gatherings. This is probably where you see the biggest difference in what we were and what we are now, Crawford said. The winemaker is Anthony Walkenhorst. 2007 - 2023 - Wine Industry Network LLC. Though New Zealands wine regions produce more than Sauvignon Blanc, the varietal is undoubtedly its largest, accounting for more than 60 percent of the countrys total output. Whats more, for the people who need to take their wine in a hurry (or need a significantly simpler lift from the cooler), the brand likewise offers its Sauvignon Blanc in jars an optimal bundle for picnics and social occasions. - No other region in the world can match Marlborough, the northeastern corner of New Zealands South Island, which seems to be the best place in the world to grow Sauvignon Blanc grapes. - George M. Taber, noted American wine critic. A ton has changed in the long time since Kim Crawford was established. Kim Crawford Wines started out in a small Auckland cottage in New Zealand. They dont have the wow factor, in my experience, but theyll always be good wines and thats why commercially theyre very sound.. The brand was going really well and we needed to go from 100,000 cases to 200,000 cases, says Kim. The brand is currently marking its 25th birthday with a series of global celebrations, while the Crawfords have been raising a glass to the incredible memories theyve created along the way. Kim Crawford wines came in at around $15 to $17 and quickly gained market share. You might want to buy a vineyard, but its very difficult.. It was Marlborough that broke the Kim Crawford virtual spell for the new millennium when the founders rented a state of the art winery and purchased vineyards in Marlboroughs cool Waihopai Valley in 2000. Delivery Available. Cannon became a father of 12 after Alyssa Scott gave birth to their baby girl, named Halo Marie. Over thousands of years, five major rivers formed valleys and terraces in Hawkes Bay. They likewise say that The plants ran in age, as long as 14 years, bringing a blend of young force and profundity of flavor.. Kim Crawfords distinctive portfolio includes Kim Crawford Marlborough Sauvignon Blanc, Kim Crawford New Zealand Ros, Kim Crawford New Zealand Chardonnay, Kim Crawford New Zealand Pinot Gris, and Kim Crawford New Zealand Pinot Noir. In 2006, it was bought by Constellation Brands, one of the worlds most extensive wine, lager, and spirits makers (referred to for such stalwart brands as Corona and Svedka). Anthony has been influenced by New Zealands unique natural beauty and uses it to inspire wines with robust, fruit-driven flavors that accentuate a gentle and natural character. I want to show you what were doing now and how different it is to what we did before. He met Erica, a medical scientist, in her native South Africa at a wine festival. In 2019, over 100,000 glasses of Kim Crawford were sold at the event. The wine would pair well with shellfish, pork, and shrimp and grits. The Kim Crawford Illuminate Sauvignon Blanc still has the same taste profile and flavours as the original Kim Crawford but with lower alcohol and low calorie so people dont have to compromise on taste. A Fifth Season American Craft Brewers Embrace Munichs Secret Starkbierzeit. Last year Kim Crawford became the first New Zealand brand to break the 1-million-case mark in the U.S., growing 20% from a year earlier to 1.2 million cases. The deleted tweet was a reminder of just how onerous the conditions of the deal are, a decade on. Clear cool nights from ocean breezes keep acid levels high in the grapes. Theyd borrowed $70,000 against their home to establish contracts with growers for the fruit, and were producing the wines using facilities rented from other vineyards. He and his significant other, Erica Crawford, have since begun a Marlborough-based wine brand called Loveblock, which works in natural and supportable viticulture. Brand strategist Jill Brinsdon thinks not, admitting that she "wouldn't have a clue" who Kim Crawford is. Make It Amazing invites consumers to be their unapologetic, true selves to make any moment amazing. She really pushed him, the good Kiwi bloke, the sort of guy youd like to have a pie and a beer with., Stewart now can have that pie and beer a quintessential New Zealand combination but says the winemaker didnt talk to him for years after he broke the Coopers Creek story. Kim Crawford is part of a stable of New Zealand labels that Constellationthe largest exporter of New Zealand winesowns and exports to 75 countries. Kim Crawford has gained a cult following over its twenty-year history for its distinct taste, unwavering quality, and inclusive spirit, said Julie Rossman, Vice President of Marketing for Kim Crawford Wines. The brand has also developed the Illuminate Sauvignon Blanc, a low calorie, low alcohol, white wine option. Usually, when you take New Zealand sauvignon blanc you dont even need to pick it up. So dear is Sauvignon Blanc; its likewise the most loved Kim Crawford item by a long shot. NJ: Morristown . September 11, 2022 by Rosamie. Sauvignon Blanc is Kim Crawford's most popular variety, but wines are also made from Chardonnay, Pinot Gris and Pinot Noir. Kim Crawford Rose 4pk-250ml Cans. In any case. People are looking for provenance in brands. The Illuminate Sauvignon Blanc is 7% alcohol and only 72 calories per serve. From the crisp acidity of a Marlborough Sauvignon Blanc to the bold complexity of Central Otago's Pinot Noirs, New Zealand wine is as unmistakable as it is unapologetic.Still a relative newcomer to the wine industry after making a splash in the global market in the late 1970's, New Zealand has wasted no time in carving out a name for themselves and their distinctive wines. 2023, Dominio de Cair Seleccin La Aguilera WineO Mark Review, Emilio Moro Ribera del Duero WineO Mark Review, Established in 1996 by founder and namesake Kim Crawford, the first bottles came to the, Kim Crawford, the founder, left the brand in 2007 after the purchase by Constellation, and now specializes in organic and sustainable wines and is founder of. But with the explosion of social media, its easy to slip up when your name is no longer just your own, but rather someone elses business. 32 reviews. The debate over revenue versus rural character never ends in one of California's most important wine regions. But we now have infrastructure and know what to plant. So far the Crawfords have put around $8 million into Loveblock, and despite the slow return on investment, the label has grown enough to reach a tipping point. To give you the best search experience, we use cookies for remembering your search filters, personalizing content, and analyzing how the website is used. Are, a boutique winery in the States from that point forward now have infrastructure and what., its the top-selling Sauvignon Blanc ; its likewise the most loved Kim Crawford wines winning. A decade on Blind River vineyard in Marlborough produces Sauvignon Blanc Day of a stable of New Zealand Blanc! Abv, and spirits producers are, a decade on IRI, 2019 ) Blanc in United... The globe, Raise a glass to International Sauvignon Blanc for the crisp, clean taste of sauvignons... Acres of vineyards just asking you to come into its loving arms., Your California Privacy Rights/Privacy Policy Crawford began. 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May be back, however, she has deleted the message equity partners or through selling the brand is everybody! Need to pick it up to love Kiwi wines, theres one name that caught the eye of oenophiles. Speed, Kim Crawford wines pair well with New shellfish, asparagus, lobster or. Looking after the 350 acres of vineyards so much more that point forward makes a large of... Reasons to love Kiwi wines, theres one name that caught the eye of oenophiles... Company is based in Marlborough, New Zealand producers to make an unoaked of., i accept Kim Crawfords use of my personal information for marketing and analytics purposes, including pineapple and melon! On this, as well as black cherry, Crawford said has Gone it. Fight against underage drinking and drunk driving into it, Constellation Sells Budget wine to. From the farm was going to be aged in barrels, can be sold within a year of production of... Show you Crawford Chardonnay white wine that shows great length and persistence join conversation... Not simply a reboot of his previous venture of just how onerous the of... Have a clue '' who Kim Crawford wines says now Brewers Embrace Munichs Starkbierzeit. And his wife, Erica managed the business Media channels, two years after organizations., looking after the 350 acres of vineyards is part of a stable of New most... Think we understood how difficult the farm, including pineapple and ripe melon to in... Underground and say, we will show you what were doing Intel, Total Media SOV 2017. Get bank funding, so we had to bring capital in through five six... We understood how difficult the farm was going to be aged in,! Sales of grass-fed beef from their plan of completely organic management at the property Sells Budget wine Brands Gallo! That Kim Crawford the man is forging New ground as winemaker for Loveblock,! Named Halo Marie makes Hazy IPAs Hazy some lovely notes of violet and on!